Hailey Bieber announces that she is collaborating with Vogue Eyewear to release her own eyewear line.
On Thursday, the model announced to her 42 million Instagram followers that she was the new co-creator of the line.
“I present to you my first eyewear collection. Designed in collaboration with @Vogueeyewear. Visit vogue-eyewear.com to discover all the styles.
The eyewear line aims to combine “authentic beauty with celebrity style” and “all facets of [Hailey’s] personality.” The collection will include four sunglasses styles and four optical frames to mark the “start of a new season”. It will also be available in trendy earth tones and uniquely shaped metal frames.
Since Hailey loves the freedom of being versatile, it was important to her to create eyewear that works for everyone.
“Vogue Eyewear is known for having unique styles for everyone. And I believe eyewear is an accessory that can elevate your look,” Hailey said in a statement. of options that can adapt to all styles.”
She continued, “This collaboration is special to me because I was able to work with the team to co-design frames that felt natural to me. But still forward-thinking and fun. “It was so much fun working with the Vogue Eyewear team and we had a great time shooting the campaign for the collection.”
Hailey’s eyewear collection is currently available for purchase exclusively at www.vogue-eyewear.com for $99.