Bollé Brands appoints senior vice president of finance and operations for North America

(PRESS RELEASE) CARLSBAD — Bollé Brands has announced the appointment of Peter Moore as senior vice president of finance and operations for North America. From its global headquarters in Lyon, France, Bollé Brands is a global leader in the conception, design and production of innovative and sustainable ski and bike sunglasses, helmets and goggles for sport, lifestyle and fashion. The company’s safety division, Bollé Safety, provides technology-based lens applications and treatments specifically developed for protective eyewear and is one of the world’s leading manufacturers of prescription and planar protective eyewear worn by first responders, military, medical and cleanroom professionals, industrial workers, shooting enthusiasts, office workers and gamers around the world.

Peter Smith, CEO of Bollé Brands Group and President of Bollé Safety, said: “We are delighted to have Peter Moore join us at this important time in our company’s history. Peter’s appointment marks a pivotal moment for Bollé Brands as we expand both globally and particularly in North America. We are very proud of the dynamic and experienced team we have built with the right people from the right backgrounds and we know that Peter’s experience will complement and strengthen our way of doing business. Peter has an exemplary track record and has worked with some amazing brands and we know his experience will help our own beloved brands and our safety division continue to win new customers and create lifelong advocates.

Peter Moore is an accomplished executive with extensive experience in leadership roles at global designer footwear and apparel brands. Peter joins Bollé Brands from Birkenstock where he was CFO/COO since 2016 and prior to that Peter held senior roles at La Perla and Calvin Klein, part of the Warnaco/PVH group. Peter holds a Bachelor of Science in Public Accountancy from Mercy College in New York. In his new role, Peter Moore will support the continued expansion of Bollé Brands across the Americas. Peter will be based at Bollé Brands’ US headquarters in Carlsbad, California.

Commenting on his appointment, Peter Moore said: “I am delighted to take on this role at such an exciting time for the business and I am truly delighted to be part of the future that Bollé Brands is building from Carlsbad. Bollé Brands has rightfully earned a reputation among those who know its products for their high quality and market-leading innovation. The company’s continued growth over the past few years and its journey to becoming one of the world leaders in eyewear and head protection made this an opportunity I had to seize. I am delighted to work with a company that has such a proud brand heritage spanning centuries, but is committed to remaining a young, forward-looking company with a dynamic team eager to take our brands to the higher level.