40th Anniversary Hood to Coast Relay Proudly Announces Knockaround Partnership

Knockaround will partner with HTC/PTC relays and the HTC Race series and design custom sunglasses for the 40th anniversary event

Press release

May 9, 2022 8:30 a.m. EDT

PORTLAND, Ore., May 9, 2022 (Newswire.com) –
The 40th Anniversary Hood To Coast Relay, Portland To Coast Relays and HTC Race Series proudly announce their 2022 and 2023 partnership with Knockaround. As the official sunglasses partner of all of HTC’s endurance events and racing series, Knockaround will be present at all events and will design custom Hood To Coast sunglasses for the 40th anniversary.

“Growing up, my dad had a pair of trainers in the garage that he wore when he mowed the lawn. He called them his ‘knockaround’ trainers – he could rely on them, they were reliable and he didn’t care. ‘they were beaten,’ said Knockaround founder and chief creative officer Adam Moyer. “So I just applied the idea to sunglasses. I wanted them to be high quality but affordable and the Knockaround name seemed like a natural fit.”

Moyer continued: “We look forward to partnering with Hood To Coast as one of the most authentic endurance races and events. Being present at the most popular relay race in the world with nearly 20,000 runners and walkers from all over and designing a 40th Anniversary custom limited edition pair of sunglasses reinforces our position as the leading sunglasses brand in the world of running and sports.”

“We love the style and practicality of the Knockaround brand. Their affinity for the sun and their laid-back style is a perfect fit for our participants,” said Race Director Felicia Hubber. “We are thrilled to launch the 40th Anniversary Custom Sunglasses to our attendees and spectators.”

The 40th Anniversary Providence Hood To Coast Relay is the most popular relay race in the world with nearly 20,000 runners and walkers taking part in three events. Sold-out events put another 40,000 attendees on a waiting list each year. This popularity led to a national and international expansion that began in 2017 with Hood To Coast Washington, Hood To Coast China, Hood To Coast Taiwan and Hood To Coast Israel. The relay series also includes HTC Europe, HTC Pacific City (OR), HTC Hilton Head (South Carolina), High Desert Relay (OR), Wind River Relay (OR) and Capitol To Coast Relay (Florida).

Since 2014, Providence Cancer Institute has been the primary recipient of fundraising revenue from Hood and Portland To Coast. Over those years, Hood and Portland To Coast participants and volunteers have raised over $6 million. All funds were used locally in Oregon to support cancer research, treatment and support services.

Contact: Dan Floyd, 971.506.4809, [email protected]


Side hood www.hoodtocoast.comHood To Coast Relay includes Hood To Coast Relay, Portland To Coast Relay and Portland To Coast Challenge Relay. For 30 consecutive years and on the lottery’s opening day for 24 years, the events have sold out, attracting nearly 20,000 participants from all 50 states and more than 40 countries. Since 2014, participants have raised more than $6 million for cancer research, treatment and support services. Hood To Coast is the first racing and competitive sporting event ever certified as a B Corp. Certified B Corporations are companies that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose.

HTC Race series www.hoodtocoast.comHTC Race Series is proud to own or operate over 25 world-class events including national races Cape Lookout Relay, Seabrook Relay (WA), Windy River Relay, High Desert Relay and Capitol To Coast Relay (Florida), and road racing Leprechaun Dash, and Turkey Trot. Internationally, franchisees operate Hood To Coast China, Hood To Coast Israel and Hood To Coast Taiwan. HTC Race Series also organizes events on behalf of the American Lung Association, Special Olympics, St. Jude Children’s Research Hospital and the Sunshine Division. Since May 2020, HTC Race Series has partnered with the Sunshine Division in creating and operating the Emergency Food Delivery Network, which has safely delivered over 6 million meals to Portland area residents.

Knockaround www.knockaround.comKnockaround is the original, affordable San Diego sunglasses company, founded by Adam “Ace” Moyer in 2005. Focused on durable tints that are both practical and stylish, Knockaround offers high quality sunglasses that won’t break the bank. Knockaround has grown to offer many different frame styles in a wide range of colors, as well as ongoing special editions, collaborations, and an interactive “make your own” custom sunglasses store. Knockaround sunglasses have been featured on GQ, US Weekly and The Today Show, and have been worn by countless celebrities including Matthew McConaughey, John Mayer, Natalie Portman, Snoop Dogg and John Legend. For more information, visit Knockaround.com or follow (@knockaround) on Instagram, Facebook and Twitter.

Source: Knockaround